McDONALD'S CORPORATE SOCIAL RESPONSIBILTIY
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Global Reporting Initiative (GRI) Index

 PROFILE PAGE(S)
1.1Statement from CEO 

Message from Jim Skinner

 

1.2Description of key impacts, risks, and opportunities 

About This Report

Message from Jim Skinner

Progress Snapshot

Key Performance Indicators

Product Safety

Sustainable Supply Chain: Looking Forward

Nutrition & Well-Being: Looking Ahead

Packaging and Waste Management

Environment: Looking Forward

Employment Experience

Employment Experience: Looking Ahead

Community: Looking Ahead

Our Greatest Opportunity

 

2.1-2.8Organizational profile 

Corporate Profile

Areas of the World

McDonald's Employees

McDonald's 2007 Annual Report

McDonald's 2006 Annual Report

 

2.10Awards received during the reporting period 

Energy Management & Climate Change: Innovations

Inclusion & Diversity


3.1-3.11Report parameters 

Progress Snapshot

About This Report

 

4.1Governance structure 

Board Committees & Charters

Corporate Governance & Ethics

 

4.2Whether the Chair of the highest governance body is also an executive officer 

Board of Directors

 

4.3Number of members of highest governance body that are independent 

Board of Directors

Composition of the Board

 

 4.5Linkage between compensation for members of the highest governance body, senior managers, and executives and the organization's performance 

Board Compensation & Share Ownership

Leadership Development

 

4.6Processes in place for the highest governance body to ensure conflicts of interest are avoided 

Responsibilities and Conduct of Directors

 

4.7Process for determining qualifications and expertise of members of the highest governance body for guiding the organization's strategy of economic, environmental, and social topics 

Composition of the Board

 

4.8Internally developed statements of mission or values, code of conduct, and principles relevant to economic, environmental, and social performance 

McDonald's Values

Standards of Business Conduct

Political Contributions Policy

Sustainable Supply Chain: Our Approach

Antibiotics Policy

Code of Conduct for Suppliers

Rainforest Policy

Animal Welfare Guiding Principles

Marketing Practices

Global Environmental Commitment

Packaging Guidelines

Total Compensation Framework

 

4.9Procedures of the highest governance body for overseeing the organization's identification and management of economic, environmental, and social performance 

McDonald's Corporation Corporate Responsibility Committee Charter

 

4.10Processes for evaluating the highest governance body's own performance 

Leadership Development

 

4.12Externally developed economic, environmental, and social charters, principles, or other initiatives to which the organization subscribes or endorses 

Marketing Practices

 

4.14Stakeholder groups engaged 

About This Report

Public Policy & Political Contributions

Sustainable Supply Chain: Our Approach

Beef in the Supply Chain

Product Safety

Sustainable Supply Chain: Employee Welfare

Project Kaleidoscope

Animal Welfare Council

Environmental Responsibility

Rainforest Protection

Sustainable Fisheries

McDonald's-CI Partnership

Nutrition & Well-Being

McDonald's Announces Global Moms Panel

Environmental Responsibility

Energy and Climate Change: Impact Assessments

Packaging and Waste

From the Center

 

4.17Key topics and concerns raised through stakeholder engagement and how organization has responded 

Beef in the Supply Chain

Specific Animal Welfare Practices

Rainforest Protection

Nutrition & Well-Being

 

    
 

ECONOMIC

  
 Management approach 

Message from Jim Skinner

McDonald's Values

Corporate Profile

2007 Annual Report

 

 Goals and performance 

2007 Annual Report

 

EC1Direct economic value generated and distributed 

2007 Financial Highlights

Key Performance Indicators

Disaster Relief

 

EC2Financial implications and other risks and opportunities for the organization's activities due to climate change 

Message from Jim Skinner

 

    
 

ENVIRONMENTAL

  
 Management approach 

Sustainable Supply Chain

Sustainable Supply Chain: Our Approach

Resource Conservation

Environmental Responsibility

Energy Management and Climate Change

Packaging and Waste

Priority #1: Avoidance

Green Building

Global Environmental Commitment

 

 Goals and performance 

Progress Snapshot

Key Performance Indicators

Sustainable Supply Chain

Sustainable Supply Chain: Our Approach

Beef in the Supply Chain

Resource Conservation

Sustainable Fisheries

Sustainable Supply Chain: Looking Forward

Environmental Responsibility

Packaging and Waste

Priority #1: Avoidance

Priority #2: Recycling

From the Center

Environment: Looking Forward

 

 Policy 

Global Environmental Commitment

Rainforest Policy

 

 Organizational responsibility 

Corporate Governance & Ethics

Sustainable Supply Chain: Our Approach

 

 Monitoring and follow-up 

Key Performance Indicators

Resource Conservation

Sustainable Fisheries

Packaging and Waste Management

Energy Management and Climate Change: Impact Assessments

 

 Additional contextual information 

Coffee

Marketing Practices

Ronald McDonald House Charities® (RMHC®) & Other Children's Sponsorships

 

EN1Materials used by weight or volume 

Key Performance Indicators

 

EN2Percentage of materials used that are recycled input materials 

Key Performance Indicators

Priority #1: Avoidance

 

EN3Direct energy consumption by primary source 

Key Performance Indicators

Energy & Climate Change

 

EN13Habitats protected or restored 

Rainforest Protection

 

EN14Strategies, current actions, and future plans for managing impacts on biodiversity 

Progress Snapshot

Coffee

Sustainable Fisheries

Sustainable Supply Chain: Looking Forward

Rainforest Protection

Priority #1: Avoidance

Environment: Looking Forward

 

EN16Total direct and indirect greenhouse gas emissions by weight 

Key Performance Indicators

 

EN18Initiatives to reduce greenhouse gas emissions and reductions achieved 

Progress Snapshot

Energy Management and Climate Change: Innovations

 

EN26Initiatives to mitigate environmental impacts of products and services and extent of impact mitigation 

Progress Snapshot

Beef in the Supply Chain

Coffee

Resource Conservation

Sustainable Fisheries

Energy Management and Climate Change: Innovations

Packaging and Waste

Priority #1: Avoidance

Priority #2: Recycling

Priority #3: Proper Disposal

Green Building

From the Center

 

    
 

LABOR PRACTICES & DECENT WORK

  
 Management Approach 

Standards of Business Conduct

Employment Experience

Inclusion and Diversity

Employment Value Proposition

Talent Management

 

 Goals and performance 

Progress Snapshot

Key Performance Indicators

McDonald's Employees

Employment Experience

Inclusion and Diversity

Talent Management

Employment Experience: Looking Ahead

 

 Policy 

Standards of Business Conduct

Total Compensation Framework

 

 Training and awareness 

Inclusion and Diversity

 

 Monitoring and follow-up 

Sustainable Supply Chain: Employee Welfare

 

LA1Total workforce by employment type McDonald's Employees
LA3Benefits provided to full-time employees that are not provided to temporary or part-time employees 

Employment Value Proposition

 

LA11Programs for skills management and lifelong learning 

Employment Value Proposition

Talent Management

 

LA13Composition of governance bodies and breakdown of employees per category according to gender 

Key Performance Indicators

Inclusion and Diversity

 

    
 

HUMAN RIGHTS

  
 Management approach 

Standards of Business Conduct

Sustainable Supply Chain: Employee Welfare

 

 Goals and performance 

Key Performance Indicators

 

 Policy 

Standards of Business Conduct

Code of Conduct for Suppliers

 

 Training and awareness 

Standards of Business Conduct

Sustainable Supply Chain: Employee Welfare

Inclusion and Diversity

 

 Monitoring and follow-up 

Sustainable Supply Chain: Employee Welfare

 

 Additional contextual information 

Project Kaleidoscope

 

    
 

SOCIETY

  
 Management Approach 

Standards of Business Conduct

Public Policy & Political Contributions Policy

Political Contributions Policy

 

 

 Policy 

Standards of Business Conduct

Political Contributions Policy

 

 Training and awareness 

Standards of Business Conduct

 

 Monitoring and follow-up 

Standards of Business Conduct

Public Policy & Political Contributions Policy

 

 Additional contextual information 

Supplier Diversity

 

SO5Public policy positions and participation in public policy development and lobbying 

Public Policy & Political Contributions Policy

 

SO6Total value of financial and in-kind contributions to political parties, politicians, and related institutions 

Corporate Political Contributions Made in the U.S.

 

    
 

PRODUCT RESPONSIBILITY

  
 Management approach 

Sustainable Supply Chain

Sustainable Supply Chain: Our Approach

Product Safety

Toys

Animal Welfare

Nutrition & Well-Being

Nutrition Information

Marketing Practices

Privacy Policy

 

 Organizational responsibility 

Corporate Governance & Ethics

 

 Monitoring and follow-up 

Corporate Profile

Product Safety

Toys

Animal Welfare: Facility Audits

 

 Additional contextual information 

Antibiotics & Animal Cloning

Nutrition & Well-Being: Products

 

PR1Lifecycle stages in which health and safety impacts of products are assessed for improvement and percentage of significant products categories subject to such procedures 

Corporate Profile

Product Safety

Toys

 

PR3Type of product information required by procedures and percentage of significant products subject to such requirements 

Nutrition Information

 

PR5Practices related to customer satisfaction 

Corporate Profile

 

PR6Programs for adherence to laws, standards, and voluntary codes related to marketing communications Marketing Practices